Tuesday, 11 November 2014

HOW TO WRITE A NEWS RELEASE.

FOR IMMEDIATE RELEASE :11th November, 2014. 14:00GMT
Contact Person: Mercy Sefakor Tsar
Company Name: Sefy's Home ServicesOval: SEFY’S                        HOME     SERVICES
Mobile Number: 233247878900                                                                      Oval: SEFY’S                        HOME     SERVICES
Email Address: mercytsar@gmail.com
Website: www.lucidintellection.blogspot.com

 
SEFY’S HOME SERVICES LAUNCHES.
Sefy’s Home Services launches its services to the public soon on the 15th November, 2014. It is a modernized home service for people. This service is for people who find it difficult to make their house a home for themselves and their families. It is also for companies which need help in promoting their cleaning department.

This organization has been set up to help make individuals lives easier. Some of the services that will be offered are; professional nannies, professional washers and cleaners, professional cooks, home nurses and butlers. This service will be highly beneficial to anyone who purchases it. It will help to reduce stress and provide a harmonious living for all customers. To find out more, visit our website or contact us on directive details written above. This is a service I will recommend to a friend because it is a service that offers its best to its clients including its workers.

We will also provide training and classes for companies who want to give a professional touch to their cleaning staff. Finally, we will also provide an external cleaning service to companies who need our services. No matter who you are, just make your pick on any of our service, contact us, and we will be at your door steps beaming with smiles.

 

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Sunday, 21 September 2014

DEFFUSION OF INNOVATION THEORY

The Diffusion of Innovation Theory was first discussed historically in 1903 by the French sociologist Gabriel Tarde (Toews, 2003) who plotted the original S-shaped diffusion curve, followed by Ryan and Gross (1943) who introduced the adopter categories that were later used in the current theory popularized by Everett Rogers. Katz (1957) is also credited for first introducing the notion of opinion leaders, opinion followers and how the media interacts to influence these two groups. The Diffusion of Innovation theory is often regarded as a valuable change model for guiding technological innovation where the innovation itself is modified and presented in ways that meet the needs across all levels of adopters. It also stresses the importance of communication and peer networking within the adoption process.
 In simple terms, the diffusion of innovation refers to the process that occurs as people adopt a new idea, product, practice, philosophy, and so on. Rogers mapped out this process, stressing that in most cases, an initial few are open to the new idea and adopt its use. As these early innovators ‘spread the word’ more and more people become open to it which leads to the development of a critical mass. Over time, the innovative idea or product becomes diffused amongst the population until a saturation point is achieved. Rogers distinguished five categories of adopters of an innovation: innovators, early adopters, early majority, late majority, and laggards. Sometimes, a sixth group is added: non-adopters.